Competing in a Flat World: Building Enterprises for a Borderless World
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“This is essential reading for anyone seeking to compete–and succeed–in the fl at world.”

John Hagel, Chairman of Deloitte Center of Innovation

 

Competing in a Flat World provides an extraordinary glimpse into a new kind of organizational architecture, one built around the notion of orchestrating resources you don’t control and doing so in a way that builds both trust and agility. This architecture may well turn out to be the dominant model of the firm for the 21st century. This book is a must read for anyone who wants to compete in a flat world. Every chapter details new and powerful ideas.”

John Seely Brown, Former Chief Scientist of Xerox Corporation and coauthor of The Only Sustainable Edge

 

“We are led by unstoppable economic forces to connect our resources to form smart networks, either wired or unwired. The authors bring forward the notion of ‘network orchestration,’ an almost one-size-fits-all strategy for organizations to survive and excel in an ever-flattening world.”

John Chen, Sybase Chairman, CEO and President

 

In the “flat world,” everything changes…above all, what it takes to run a winning company. Success is less about what the company can do itself and more about what it can connect to. Find out how it’s done, from the company that pioneered “flat world” success, Li & Fung, which produces more than $8 billion in garments and other goods for the world’s top brands and retailers–without owning a single factory.

 

Victor and William Fung and Jerry Wind, author of the best-selling The Power of Impossible Thinking, reveal how they’ve replaced “old-fashioned” infrastructure and huge employee bases with a fluid, ever-changing network that can design, manufacture, and deliver almost anything, anywhere. The key to success in this world is a set of principles for “network orchestration,” described for the first time in this book. They examine how these principles can be applied in manufacturing, services and other industries. They show how to build and orchestrate your own world-class global network.

 

    *   Compete “network vs. network”–and win!

    *   Create a “big-small” company that combines scale and agility

    *   Forge loose-tight relationships with suppliers

    *   Balance control with empowerment, stability with renewal

    *   Manage the “bumps” in the flat world–from politics to terrorism

 

Visit the authors' website: www.competinginaflatworld.net 



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Customer Buzz
 "Good approach but not commercial free" 2010-08-11
By dreng
If I skip the pages where "Li & Fung" is written, nothing is left. There are a lot of good ideas and approaches but it is really boring for me to read about how the ideas are successfully applied at the company itself "Li & Fung" almost in every page. Most of the examples don't add any value.

Customer Buzz
 "inspiring" 2010-07-25
By Emmanuel
This operations management related book is inspiring in terms of methodology. It gives new insights into organizing operations in a flat world and leverage on the networks.

Customer Buzz
 "Good Book" 2010-03-09
By Asif Gill
This is a good book if you want to know how international business works or if you want to start one yourself. The authors reveal the internal workings of their company in detail, so if you know anything about building teams or companies, or want to learn, this is a good book to add to your reading material. Good luck.

Customer Buzz
 "More on the flat world" 2009-07-22
By Martin Gollery
This is a bit more practical than 'The World is Flat', but not practical enough. Many, many businesses have gone global with the hopes of getting things done cheaply, only to find that the hoped-for savings was not so great. Perhaps if you are making dolls it is a bit more straightforward, but software projects can become a nightmare.

I want to write a book that outlines a dozen projects that failed in different industries and analyze what went wrong and what could have been done better. Then do the same with a dozen success stories.

Still, if you are going global, you need to read this book, so I recommend it.

Customer Buzz
 "It can be done......." 2009-06-02
By John (Dallas)
I purchased this book after reading The World is Flat by Friedman. I was looking for a more practical guide to competing in the "flat world". This book is not a practial guide! It only serves to affirm Friedmans notion of a flat world and provides what ammounts to one companies success within the flat world. Unlike Friedman's book, this book gives very limited examples of successful companies that have prospered in the Flat World.

Now for some positive - It does show you that at least one company can compete successfully in this flat world. Furthermore, it coins the term "Network Orchestration" (although this term may have already been in use) to describe the neccesary skills required to compete in this new world. It does provide a small framework to achieve success in the new world at the end of the book that incorporates some specific "things" to do to foster success but give no indepth detail on really how to accoplish this task.

This book would get a 4 if Fung really expaned on the "NETWORK" he describes and provided detailed "do's and don'ts" for the network.


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